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2000

August

WinterKids Becomes Independent Nonprofit

WinterKids becomes a fully independent 501 c 3 non-profit, founded by Carla Marcus.

September

First Outdoor Learning Curriculum

WinterKids’ first Outdoor Learning Curriculum is launched, primarily through Physical Education programs.

Outdoor Learning Curriculum GIF

Ski Passport Officially Recognized as the WinterKids Passport

Initially a SkiMaine initiative, WinterKids takes on management of the Ski Passport program, officially renaming it the WinterKids Passport. The program offers free lift tickets to 5th graders across Maine.

2001

WinterKids Passport Expands to Include XC Skiing

With the new expansion, the Passport now offers free passes with 16 downhill and 13 cross country area partners.

2002

National Outdoor Learning Curriculum Developed

Aligned with National Education Standards

Passport Expands to Include More Ages

WinterKids Passport expands to include 5th, 6th, and 7th grades, with 31 downhill and cross country area partners participating.

2003

January

Active Academic Workshops Begin

Active Academic Workshops travel statewide to students, teachers, and after-school programs, with 302 kids participating.

World Class Athlete Tour Launches

World Class Athlete Tour reaches over 2,100 children across Maine over the course of three years (2003-2005).

World Class Athletes Tour Large

2004

University of Maine partners with WinterKids World Class Athlete Tour

WinterKids Programs included in CDC Database

The Centers for Disease Control and Prevention (CDC) includes WinterKids Outdoor Learning Curriculum and Passport in its Health Promotion and Education Database.

2005

July

Marion Doyle Joins Team WinterKids

Marion Doyle joined the WinterKids team in 2005 and continues to serve today as Education Director.

WinterKids Launches Three New Programs

WinterKids Live!, WinterKids SnowSchool are launched, and Welcome to Winter is developed, an outreach program designed to introduce immigrant, refugee, and low-income families to winter.

2006

Passport Expands to Include Skating, Tubing, and More.

The WinterKids Passport expands to include 50 statewide partners: 16 downhill, 19 cross-country, 11 ice arenas, 3 tubing and sledding parks, and 1 dog sled center.

Active Academic Workshops Double in Participation

Active Academics Workshops reach 883 kids at 18 schools across Maine, a 100% growth over the prior year (473 in 2005). First workshop is conducted for non-English speaking children.

2007

Outdoor Learning Curriculum Expands Across the Country

New Balance Foundation Partners with WinterKids

The New Balance Foundation begins a partnership with WinterKids to offer programs to children in the New Balance factory towns of Skowhegan, Norridgewock, and Norway.

2008

November

Julie Mulkern joins Team WinterKids

Julie Mulkern joins WinterKids as Development Director and will eventually lead as Executive Director until 2024.

2010

July

Continued Growth With Active Academics Workshops

Active Academics Workshops continue steady growth, seeing 1,587 kids in 25 schools across Maine in 2009, and 2,063 kids in 26 schools in 2010.

2011

January

Snowshoe and StoryWalk© Program Launches

2013

March

First Downhill Derby at Mt Abram

November

Fun Pass- nordic center passes for early childhood kids

December

Peisner Nordic Fund (2013-2024) & George K Scholarship Fund (2013-2018) established

2014

January

Downhill Derby becomes Downhill 24

2016

January

Downhill 24 Moves to Sugarloaf Mountain

2017

January

Inaugural WinterKids Winter Games

2018

August

WinterKids is Beneficiary of the TD Beach to Beacon

December

WinterKids Passport is relaunched as the WinterKids App

2021

January

Winter Games Adapt to first “Play Along“ format due to Covid

2022

January

Winter Games officially launches two distinct tracks: Play Along and Competitive

2023

August

Downhill 24 Outdoor Fund Grant Program supports Schools, Parks & Rec, Nonprofit Orgs across Maine (2022-2024)

2024

August

First Learn to Ski Days

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