WinterKids helps children develop healthy lifelong habits through education and fun, outdoor winter activity. We create opportunities for children to be active, vibrant and healthy in the outdoors.


WinterKids is the only nonprofit in Maine dedicated exclusively to increasing outdoor physical activity in children and families during our longest, most sedentary season.  

The shorter, darker, and colder days of winter and the increasing allure of screen time make it all too easy for kids and families to “hibernate.”  At WinterKids, we make it our business to provide kids, parents, and teachers with the right option: to get outside, get active, and have fun in the winter – and year-round.

Schools Teachers

Schools & Teachers

Our school programs target high need, rural counties in Maine and New Hampshire (WinterKids Challenge, WinterKids Elementary & Preschool Guides to Outdoor Active Learning (GOAL), WinterKids Winter Games).

Kids Families

Kids & Families

Our family programs target high demand areas in Maine and New Hampshire close proximity to winter sports areas (WinterKids App, WinterKids Nordic Program, and WinterKids Family Days).

Community Events

Community Events

Our community events target high population areas in Maine & New Hampshire with the greatest opportunity for broad messaging and impact on local outdoor activity.

About WinterKids

Our Story


WinterKids began in 1997 as part of the Ski Maine Association with a Learn to Ski program for fifth graders.  With the increasing rates of childhood obesity and the downward trend in physical fitness in Maine and across the country, there was an opportunity to help children and families enjoy healthy and fun outdoor winter lifestyles while nurturing a connection to the natural environment, at home, at school, and in the communities in which they live.

In 2000, WinterKids became an independent non-profit and continues to develop and expand innovative health education programs for kids in the winter, and year-round.

WinterKids Downhill24 2016-Sugarloaf Mountain099

Our Impact

Season Wrap Up 2019/2020

The 2019/2020 winter season was incredible here at WinterKids! Check out our season wrap up to learn more about our impact on families, schools, and our local communities.

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WinterKids gives $25,000 to Sugarloaf Ski Club

Skiers and snowboarders raised $562,000 at the WinterKids Downhill 24 and the organization chose to support the local kids in Franklin and Somerset counties by giving $25,000 to the Sugarloaf Ski Club’s King’s Kids Fund.

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WinterKids Winter Games 2020 Wrap Up Report

The WinterKids Winter Games 2020 got 32 Maine schools (2 in every county in Maine), including 7,332 kids and 1087 teachers and support staff to take their classrooms outside this winter, learning, playing, and taking advantage of the magic that is Winter in Maine! Here’s a play by play rundown…

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WinterKids Downhill 24: A Brief History & What’s New for 2020

The WinterKids Downhill 24 has become one of our most anticipated events of the year, not just because of the fun we have, but also because of the important role it plays in raising funds for WinterKids programs. Learn how it grew to be our biggest fundraiser, and what’s new…

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WinterKids Welcome to Winter: A Brief History What’s New for 2020

With humble beginnings, the WinterKids Welcome to Winter Festival is a celebration of winter in Maine that has now grown into an event for thousands of families in and around Portland Maine to enjoy annually, completely free of charge. Here’s a brief history and a sneak peek at what’s to…

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Winter Games 2020 Toolkit Dropoff Week

Toolkits have been delivered to our 32 participating Winter Games Schools, and now the count down is officially on to January 6th for the kickoff of the WinterKids Winter Games, when 2 Schools from every county in Maine will compete for $20K in cash and prizes! … LEARN MORE ABOUT…

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License to Chill 2019 Photos & Recap

Our 8th annual WinterKids License to Chill is on the books, and we smashed our fundraising goal of $30K by raising a whopping $37,914!⁣

Here are just a few photos, courtesy of Whitney J. Fox Photography. Be sure to bookmark this & check back, as there are even more…

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WinterKids Annual Report 2018-2019

Fiscal Year 2019 WinterKids helps children develop healthy lifelong habits through education and fun outdoor winter activity Your support helps to… Make a statewide impactWith programs in all 16 counties of Maine, we will reach 29,000 kids this year with innovative, outdoor initiatives for families, schools, and communities.Make winter more…

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2019 Season Wrap Up

Because of you…More kids are on snow in backyards, on playgrounds, and at mountains. More families are finding the joy in outdoor winter activity and healthy behaviors. More communities are nurturing the next generation of active, outdoor citizens. WinterKids is vibrant, healthy and growing – much like the kids we…

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