WinterKids is celebrating 25 Years! Learn More ➔

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Join the 25 Days of Movement Challenge

Register by Wednesday, August 13 for a chance to win prizes!

Move Together
Thrive Together

Whether in your backyard, at a local park, or exploring a new trail, every day is a new chance for your family to thrive outside. No special equipment required!

Every Day Outside Builds Something Bigger

One day of outdoor play might just be fun. Twenty-five? That’s a new family rhythm.

About

At WinterKids, we believe every child deserves the chance to grow up strong, joyful, and connected to the incredible state we call home.

That’s why, in honor of our 25th anniversary, we’ve teamed up with Maine Outdoor Brands and the Maine Office of Outdoor Recreation to bring you this family-friendly challenge. Aligned with the newly established Maine’s 10 Year Outdoor Recreation Economy’s Road Map, it is intended to get your family outside moving, learning, exploring, and falling in love with Maine’s great outdoors.

Every Day Counts—Join the Challenge and Win!

When your family joins the 25 Days of Movement Challenge, you’re already winning—by building healthy habits, creating joyful memories, and spending meaningful time outside together.

And there’s more: families who complete the challenge can enter to win amazing prizes from Maine Outdoor Brands! It’s a win-win way to move, learn, and explore—right in your own backyard (and beyond).

Move More, Worry Less—Let’s Play the Maine Way!

From frog jumps to fairy gardens, the 25 Days of Movement challenge offers over 100 playful, low-cost ideas that help families stay active and connected all month long.

It’s all about building healthy habits, sparking creativity, and turning everyday places into adventures, right here in Maine.

Enter to win prizes from these Maine Outdoor Brands:

How to Join the Fun:

Register to Participate
Registered participants will receive access to our digital activity guide and activity tracker as soon as the challenge launches on August 1.
>> Tap here to register now.

Please note: Contest entry is limited to Maine Residents only, but anyone can register to download our digital guide!

Complete at Least One Activity Daily Between Aug 1 – Sep 7
Each day, complete any activity that brings your family outside together. Be creative and have fun!

To ensure you never run out of ideas, our digital guide provides over 100 suggestions and helpful tips for getting outside without spending money or needing any special gear.

Track Your Family’s Progress
Use the activity tracker provided in the guide to fill in each of the 25 blocks with the name of the activity your family completed that day. Let your kids have fun coloring in the rest of the entry page too!

Enter to Win
Once you’ve completed all 25 days, take a photo of your completed activity tracker and return to our website to access our official entry form. Our contest entry form will open on August 26.

Register Now:

Complete the form below for access to our digital activity guide and challenge entry form, which will be available starting August 1.

*All fields are required. Contest entry is limited to Maine Residents only, but anyone can register to download our digital guide!

Full Name
Age(s) of Children Participating
(Check all that apply.)
Have your children participated in any of the following programs?
(Check all that apply.)
How Did You Hear About the 25 Days of Movement Challenge?

By registering, you’ll receive email updates just for this challenge. Want to stay in the loop about all things WinterKids? Simply check the box below to join our general email list.

Subscribe

Prizes Available:

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Challenge Schedule

Registration Period:

July 21 – August 13, 2025

Entry Period:

August 25 – September 7, 2025
All entries must be received by 11:59 PM on September 7, 2025.

Winners Announced:

September 15, 2025

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Contest Rules:

  • Contest entry is limited to Maine Residents only, but anyone can register to download our digital guide!
  • Contest entry opens on August 25, 2025 (25 days after the challenge begins)
  • Winners will be chosen at random from all registered entrants by 11:59 p.m. on August 29, 2025, via our online entry form.
  • Winners will be notified via the email address provided via our official online form.
  • One entry per family. Duplicate entries will not be considered.
  • Entry must be submitted through our official online form.
  • All submitted entries must be the original work of the participant’s family.
  • Complete contest rules, terms, and conditions.

Enter to Win!

We will start accepting your completed activity trackers on August 25, 2025. 

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